This video is offensive for several reasons. Bad, bad job Motrin. What’s next, a video selling us on using your product when breastfeeding hurts?
- Babywearing done properly doesn’t hurt your back and actually feels better than holding a baby for hours. If you’re having pain because of a baby carrier, get some help with it from other moms or buy a different style.
- A happier baby is a happier mom is a happier baby. Babywearing helps.
- Moms who choose not to babywear aren’t “official moms“? How offensive!
- Moms are crazy and tired? I just watch the video with my ten year old and asked him if I was crazy and tired and he said, “No!” My oldest just happens to be the one who was my high need, fussy baby. The one I used to have to walk the floor with for hours at night to help him get to sleep. The one who was on my breast for the first 18 months of his life and hardly came up for air. The one with pain in his tummy that was alleviated only by my body. If I had not had a sling and had not worn him, THAT would have made me crazy and tired.
These guys get a huge thumbs down from me for insulting the very market they are trying to sell to. Bad bad bad. I’ve never bought Motrin but I sure as heck won’t ever buy any now. Katja has put together a video capturing the responses of real moms to the motrin ad here.
It just happens to be International Babywearing Week. Could their timing have sucked any more?
And the ten year old child I mentioned earlier?
Let’s just say he has remained a babywearing advocate.